Optimize Images for Search Engine Rankings
Ranking on image search requires both the optimization of images and page elements to promote the ranking of those images in search, as well as optimization of images and image sizes so they load faster and improve page speed.
You may not realize this, but images can generate a TON of traffic from image-based search engines (Google Images for example).
If you want more of this traffic, you must learn how to optimize your images to score some of this traffic.
Luckily, it’s easier than you think. Here’s Smart Clouds show how to do it.
Image Optimization Practice #1: Alt Text
A picture might be worth 1,000 words, but only if it gets seen and only if it will benefit your business to rank for image search.
When you see a picture of a baby laughing, you instantly recognize what’s going on in the picture.
The problem is, this instant recognition isn’t possible for search engine spiders at this time. Instead, you must help the spiders understand each of your images with alt text.
The text that the search engine uses to understand images.
To include it, you simply add alt=”describe your image here” to your image tag. Here’s an example:
<img src=”baby- laughing.jpg” alt=”Baby laughing” />
Image Optimization Practice #2: File Size
Page load times matter for SEO very important that you can increase it with reduce size of your image.
So, to ensure that you’re the images file size as small as possible (without sacrificing quality, of course).
DO NOT let your browser resize a large image to look smaller.
When you have a large image, and input height and width tags on that image to make the image smaller, people load the large image first, and then the browser resizes it.
Image Optimization Practice #3: File Name
Before you upload your image, pick a descriptive filename—preferably a file name you want that image to rank for—because it will help with your search engine rankings.
For example, if you want to see this in action, just do a sample search and view the images that rank. They almost always have the keyword you searched for in their file name.
See the image below… here with graphic SEO rank higher.
Image Optimization Practice #4: Captions
As of right now, there’s no direct relation between image captions and search engine rankings (that I know of).
Image captions are important because they are one of the most well-read pieces of content on your entire site.
So, if you fail to use them, you’re losing out on one more chance to lower your bounce rate.
<figcaption>graphic SEO rank higher.</figcaption>
Image Optimization Practice #5: Tag, comment, link to website
This video show to you how can you attach and to your for improve your image see and share it please.